Dear friend,
The riddle first, as the tradition demands. Back in the old town a man who had to be away put up his shutter and his trade stood still until he came home. Your century has given you a clerk who writes on in your name whether you are at the bench or two counties off.
Two stairlift engineers in your own century, the same vans and the same service book.
Both bought the same booking program in the same April, at the same sum a month.
Both let it send the reminders, the appointment notes and the chasing of unpaid bills.
In the February both were called away for the better part of a fortnight.
One came back to a week of apologising. The other came back to the work.
Same trade, same program, the same fortnight away. What had the second man done in the April?
Hold your answer. Story time.
The Story
The trade is stairlifts, a trade of narrow halls and patient afternoons. A chair on a rail up sixteen steps, a rack to be greased, a safety edge pressed with the heel of the hand until the carriage stops dead. The customers are old and at home, and the whole arrangement turns on one service a year.
The first engineer bought the program in the April and thought it the best forty pounds a month he had ever spent, which it was. Four hundred and ten chairs in it, each with its date. It sent the reminder before a service fell due, the note confirming the morning, two requests for payment, and a line asking a householder for a few words of praise. He read none of it after the first week. It was correct and tireless.
In the February his father was taken into a hospital two counties off, and he went, as any man would, for eleven days. The clerk did not go with him. It sent forty-one reminders for services that were not going to happen, and nine notes confirming mornings on which no van would leave. A woman of eighty-one had her Tuesday confirmed twice, sat in her front room from eight until one with the cat shut in the kitchen, and was sent on the Wednesday a cheerful note regretting she had not been in. It chased a widow for ninety-six pounds she had put into his hand in cash at her own door. He came home to twenty-two telephone calls and two customers gone.
The second engineer bought the same program in the same April and, before he let any of it run, sat at his kitchen table for half an hour and wrote down every arrangement that would send anything in his name. There were five, and against each he put what sets it off, who it reaches, and where it is turned off. Then, on a wet Thursday, he turned all five off and on again to prove the sheet right.
It was not. A sixth arrangement, set up eighteen months before by the young man who built his page, answered every enquiry inside two minutes in the first person and promised a call that day. It was in no part of the program and in none of his accounts. He added the line and taped the sheet inside the van.
When his own February came he stopped all six from a hospital car park in four minutes, and put a line on his page saying the work would begin again on the twenty-third. The reminders went out late, which cost him nothing.
Be fair to the first man. He had bought a good tool and used it as intended. He had only never asked how the thing is stopped, a question on no first page of any manual, and he was asked it in a hospital corridor with four per cent of battery.
The Lesson, Since You've Earned It
Every automatic thing you set running must have a halt you can reach from a telephone in a few minutes, and you must have reached it once, on a quiet day, before the day you need it. The rest of this letter is the argument for a half hour that looks like doing nothing.
Start with the shape of the harm, since it is not the shape you expect. A machine that fails to run costs you work quietly and without insult. An automatic thing that has stopped gives no sign and must be made to prove it ran, a real trouble and a mild one. A machine that runs when it ought not is a different animal. Every message it sends is a promise made in your name, and it spends credit you took years to build, at forty-one notes a fortnight.
Worse, it spends it on the people you can least afford. The woman who waited in all Tuesday morning was a customer of nine years who had told three neighbours about you. The widow chased for money she had paid drew no conclusion about a program, since the note came over your name. The words your tools send out were written by a stranger and read as your own voice, and the fortnight you are away is the fortnight they are read hardest.
Then why you cannot do this on the day. What you need in the car park is not cleverness, it is a list and six screens. The arrangements were set up at different times, some by other people, some inside a tool you no longer think of as a tool, and no one screen shows all of them. A man making that list in a hurry gets four of the six and believes he has stopped everything.
A halt is not a cancellation. You can stop almost anything by closing the account and lose the four hundred and ten service dates with it. What you want beside each line is the pause that sends nothing and loses nothing, and the way to tell them apart is to press it.
Two cautions. Do not let the sheet become a project: one side of one sheet in your own hand is the whole of it, and six lines you have tested beat a register of twenty you have not. And do not test a halt on a real customer. Put your own name into the book and halt the machine on that.
Three questions, for the week in front of you:
- What sends anything in my name? Write each one down with what sets it off and who it reaches, counting what somebody else set up and what sits in tools you have stopped thinking about.
- Where is the halt, and have I touched it? The screen, in words, beside each line. If you have never pressed it you have no halt, only a belief about one.
- Who else can reach it? A stop only your hands can reach is no stop on the day the trouble is yours.
The Answer to the Riddle
Same trade, same program, the same fortnight away. What had the second man done in the April?
He had written down every arrangement that could speak in his name and halted the lot of them once while nothing was wrong, so that on the day something was wrong he was not learning his machinery. The first man owned the same tool. What he did not own was the switch.
The verse:
The clerk never sleeps and he writes a fair hand,
and he writes in your name while you're gone.
Find out, on a Thursday when nothing is wrong,
how the thing is got off and got on.
Until next time. Go and write on one sheet every arrangement that sends anything in your name, with its halt beside each, and halt the lot of them once today.
The Best Time for Trying was Yesterday...
Ben B. Tilley
P.S. There is a second question to ask of the halt, and almost nobody asks it. Find out whether a paused arrangement holds its messages or hoards them. Some, turned back on after eleven days, send the whole eleven days at once, and a customer who gets four notes in a minute has learned something no apology removes.
Also in the archive: The Message Nobody Missed, Sent in His Name and Eight Hundred at Once.

